Back in 1992, Japanese automaker Honda issued the "Honda Environmental Statement", outlining the company's dedication to guiding its proactive efforts to preserve the environment. It reads, "As a responsible member of society whose task lies in the preservation of the global environment, the company will make every effort to contribute to human health and the preservation of the global environment in each phase of its corporate activity. Only in this way will we be able to promote a successful future not only for our company, but the entire world."¹ Among the many promises the automaker made were to ramp up recycling and conservation of materials - from product conception to production; minimize waste; dispose of unrecyclable materials in a sound, low-impact manner; work to preserve human health; and maintain awareness of the impact the company's actions have on different regions.

To prove their sincerity, Honda started releasing annual environmental reports, which survey the impact their operations have across the North American Region. On January 23 2012, Honda released their latest findings from 2011. Rockingham Honda is happy to say, Honda's painstaking attention to detail is paying off.

Proof Honda's Green Efforts are Working

- CO₂-adjusted fleet-average fuel economy for Honda vehicles (including Acura) sold in America, in the 2010 model year increased by 4.1 percent over model-year 2009.
- Fleet average fuel-economy of Honda motorcycles across North America has increased 12 percent compared to the fiscal-year 2000 baseline.
- All trucks used to transport new Honda models in North America in 2011 were EPA SmartWay Transport certified.
- Through strategic transportation logistics, Honda eliminated approximately 5.6-million miles of truck travel and over 6,700 metric tons of CO₂ emissions in 2011.
- Honda achieved its goal of virtually zero waste to landfills for all plants in North America with 10 plants boasting absolutely zero waste to landfills. This represents a near 92-percent reduction in landfill-bound waste from the fiscal-year 2001 baseline.

Yes, Honda is quite committed to carrying their fair share of the weight of the world on their shoulders. And, this is just the start of even more progress to come.

Interested in learning more about how Honda has your back, beside award-winning safety, rave-worth fuel economy, a joyful driving experience and refined looks? Stay tuned. Rockingham Honda, located at 360 North Broadway Salem, New Hampshire 03079 is dedicated to keeping you informed.

Source: ¹ http://eon.businesswire.com/news/eon/20120123005386/en/Honda/Environment/North-American-Enviromental-Report